The Average Amount Spend on Engagement Rings in the US in 2017 is $6,351
A survey conducted by The Knot, a nationally popular wedding planning group, discovered that the average amount spent on engagement rings, by engaged and/or recently married pairs, is $6,351. The survey was a part of their Jewelry and Engagement Study for 2017, and was conducted on over 14,000 indiv...Read more
A Complete Guide to Cushion-Shape Diamonds
When celebrities like Kim Kardashian start sporting cushion cut diamonds on their engagement rings, then you know they’ve well and truly hit the mainstream. The past decade has seen this antique romantic cut diamond gain a legion of new fans amongst jewellery aficionados; and a great part of t...Read more
All That Sparkles: The History of Diamonds
The diamond is a symbol of love, beauty, purity and commitment. Aesthetically beautiful and sometimes flawless, the stone lends its meaning and splendour to some of the greatest love stories of all time, and facets of magnificence in real life. But what led to the diamond becoming one o...Read more
How to Select the Right Shape for your Diamond Ring
Whether you’re shopping for an engagement ring or a graduation present, it can be hard to choose the right diamond. But as long as you have the right information on hand you’ll be able to spend your budget wisely, and get the diamond that’s best suited to your needs. The first thin...Read more
How to Make a Diamond Look Bigger (without breaking the bank)!
When it comes to diamonds, size does matter. And when you’re off hunting for the perfect diamond with the perfect setting, more often than not, you will be hindered by the lasso of your budget from buying the biggest diamond for your loved one. As it turns out, there are ways around this di...Read more
Choosing a Bezel Setting
If you’re customizing jewelry and have already chosen your preferred style of diamond, it is time you make it to the next level—choosing a setting. While there are many setting to choose from, this post will guide you all about bezel setting—the pros and cons, the various types, an...Read more
Can I Wear My Engagement Ring all the Time?
You’re engaged, love is in the air, and life just couldn’t be better. If you’re anything like us, you may probably not want to take they ring off at all! However, if you want to make sure that your pretty diamond stays shiny for a long time to come, and in a good condition so...Read more
A Complete Guide to Marquise-Cut Diamonds
The marquise-cut diamond is an elegant, elongated stone that more than matches up to its noble heritage. Many descriptions have been used to describe the distinctive shape of this particular cut; some refer to it as an ellipsis, while others contrast its design to that of a long thin eye. To the Fre...Read more
A Complete Guide to Heart-Cut Diamonds
There are few shapes more immediately recognizable than the heart. While some might consider heart cut diamonds to be a little cliché, those who appreciate the simultaneous rarity and universality of this unique shape, will continue to find a place for it in their jewellery collection. Tho...Read more
A Complete Guide to Emerald-Cut Diamonds
Emerald cuts are some of the rarest diamond shapes available today, with only 3% of diamonds produced worldwide corresponding to this unique shape. Despite the scarcity of these stones on the market, they still retain an enduring appeal due to the dramatic effect created by their long, clean lines. ...Read more
Fancy Coloured Diamonds - Why Does The World Love Them?
The sparkles of that red ruby, the lustrous sheen of amethyst quartz and the alluring mysticism of a sapphire – while all are absolutely breath-taking in their own light, none can hold a torch to the infinite beauty and perfection of the diamond. And when it’s a diamond that reflects ...Read more
Antwerp—Capital of Diamonds
For centuries, the quest for the perfect diamond that symbolizes love and beauty has been attributed to the vivacious city that lies on the River Scheldt—Antwerp. The place was transformed into the mecca of diamond trade after the Flemish jeweler, Lodewyk van Berken, invented ‘scaif&rsqu...Read more